Communication is the most essential part of any relationship, including interdepartmental relationships. So make sure that both departments are communicating properly. Here are some ideas:
- Onboard new salespeople with both sales and marketing
- Attend weekly sales meetings to learn more about the support the sales team may need
- Schedule monthly meetings between the heads of marketing and sales
The more closely both teams work together, the better – so think about how you can improve communication between sales and marketing at your organization.